Fantastic read!!
Great summary on how we react to facts versus stories:
Facts 🗒
1. we mainly scrutinize facts we don‘t like😠
2. we may fight conflicting facts like a physical threat🥷
3. our brains bend or break facts to support our existing biases 🤕
4. corrective facts can potentially strengthen our misinformed position (#backfireeffect) 🔥
5. when facts are visualized, it is harder for us to reject them 📊
VERUS
Stories 👄
1. stories engage more of our brain 🧠
2. stories form a unique connection between Storyteller and listener ⚡️
3. stories increase our attention and empathy 🥰
4. stories make us less skeptical and more open to change ⏰
5. stories enhance our comprehension 🤓
Happy presenting!
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